TIM NEXT
Italy
The project
- Type
- Augmented reality app
- Sector
- Telecommunications
- Client
- TIM
- Role
- Concept and development of the AR app, direction
- Place
- Italy
An augmented reality app, conceived and developed by ArtistProof and directed by Matteo Basilé, linking the TIM NEXT posters to interactive stories.
Framing the poster with a smartphone, people reach content organised through different choices and paths. The printed campaign becomes the way into the digital experience.
ArtistProof develops films, campaigns and installations commissioned by brands and institutions.
Contact the studio